What is "Life Time Value" in a contact's record?

Q: What is "Life Time Value" in a contact's record?

A: Right now, you can manually put in the value of any contact that you have - "how much have I made off this contact". In the near future, it will automatically calculate values based on past performance and potential future earnings including referrals (if any). We'll tell you more when that is released. (5-24-16)

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